Social Designs, Business Cards & Thank you/Aftercare Cards for Lashes by Grace
Canva Templates set up
(Logo Design by Lewis Oxenbould)
I had the pleasure of working with Derek to create the brand for his newly launched reseller business. It included a clean and simple logo as well as a pattern with some complimentary mockups.
Adobe Illustrator, Photoshop
iPad & Procreate experiment led to an expressive portrait
I heard freckles were cool now?
One of my goals this year is to develop my illustration skills.
Custom Baby Portraits are a special gift that will last forever and hold a great deal of sentimental value.
Now open for commissions via enquiry
Made with iPad & Procreate
One of my goals this year is to develop my illustration skills.
Custom Baby Portraits are a special gift that will last forever and hold a great deal of sentimental value.
Now open for commissions via enquiry
Made with iPad & Procreate
I had the pleasure of working with up and coming artist Andrew Dalton for his new release: Surface I’m Sweet.
The process included experimenting with a range of styles and finishes before landing on a stripped back, raw version
Had the pleasure of working on a Live Brief for a Client during my course at Billy Blue College of Design.
Bush To Bowl is a new brand looking to make an impact on the Balgowlah Heights Community through the sale and guided education about Australian Native Plants and the importance of connecting with the Traditional Aboriginal owners of the land.
Brief included full branding - logo, style guide, secondary elements and some marketing collateral.
Sometimes it is easy to get caught up in a stressful existence. Amid lockdown and while working from home I made this poster of some self care things. The collection is available on my online store
Download the free print at home version
Download the free blank print at home version (fill in with your own tips)
Made in Illustrator
This Under The Sea Design is a digital artwork made on Procreate with my iPad & Apple Pencil.
It is super colourful and came out from me just playing around with all the different brushes in procreate.
Neon Night is a digital artwork made on Procreate with my iPad & Apple Pencil.
It is super colourful and came out from me just playing around with all the different brushes in procreate.
Dreamy Landscape is a digital artwork made on Procreate with my iPad & Apple Pencil.
It is based on my branding colour palette and came out from me just playing around with all the different brushes in procreate.
Got to start from scratch by designing the brand and packaging for Vibe:On. Was pretty cool to see the end result in miniature form when I printed out the prototype!
An experiment in Finished Art - to create the design from concept to print ready artwork.
I explored the newest trend to hit Australia - Kombucha. Focusing on natural ingredients, I was able to come up with a design that featured a metallic foil stamping and custom die cut.
Concept for a Field Day Rebrand
Illustrator
DL Roll Fold Brochure experimenting with a duotone, 2-ink only design featuring interactive typography
I created a fictional ice-cream parlour called Sprinkle Queen, along with a full set of icons, a mascot and applied them to some mock-ups to create a full branding package.
The concept of Sprinkle Queen is quite simple: you choose from a wide selection of toppings and pick them yourself. You then take them to the counter and then it is mixed into your chosen flavour.
The toppings are also available in take-home, retail packs.
The attitude conveyed is bright and sweet, just like your new treat!
Exploring UX Web Design. Had a bit of fun creating this concept for The Elektrik Eel Festival, an EDM Event from Logo creation all the way to a finished, responsive Web Page Design that’s on brand and on strategy.
In order to really nail this project, I completed a SWOT analysis of potential competitor Listen Out, 3 User Experience Journey Maps as well as a full Persona Analysis.
In the wacky and wonderful style of Craig and Karl, I recreated one of their own (Peace Sign) and made my own in Adobe Illustrator… Can you guess who it is?
“Why is the rum always gone?”…
I was able to experiment with acrylic paint and posca pen on canvas to attempt to re-create Jake Ross’ original work (pictured top) and then try my own concept (pictured bottom). Had alot of fun with this and stepped out of my comfort zone!
I had the pleasure of working with local business owner Chris Smith on the full branding and web design for his new residential carpentry business.
With a strong focus on the craft of the trade and a pretty impressive skill set, I thought it important to include the tools of the trade in his logo.
Web design: crispcarpentryconstruction.com.au
I recently had the pleasure of working with new business owners Josh Jones and Max Eberhardt to form a new brand identity for their business - Eberones Constructions.
Their story is about two mates with impressive skills coming together to form a new business partnership. Focusing on both residential and commercial construction work, I found it important to incorporate both residential and commercial building silouhettes within their new logo while also attempting to incorporate both the owner’s initials, turning the piece into a custom monogram.
The word Eberones is a clever blend of the owner’s two last names: Eberhardt and Jones. Within the logo you can see the letters M (Max), E (Eberhardt) & J (Josh Jones). The letters are intended to look like beams which you would find within a worksite. The placement of the letters also symbolise the owners as being the strong foundation for their new business, much like the founding beams of a building made to last.
I had a lot of fun creating their logo and business cards from initial design to the finished printed product and it was a pleasure to collaborate with them both to find the design that best represents their business.
Wishing Eberones Constructions every success in their endeavours.
- Beth Rowe Designs
Very excited to have now ordered my very own business cards designed by yours truly! Do you need a business card? I can help by creating a custom design that captures your business’ personality.
AGDA Infographic on the Production Process
Illustrator
Had a bit of fun turning my Suzuki Swift into a mini ice cream truck
I recently wrote an article about emojis and their place in our modern society! Not quite a design piece but I enjoyed writing it and thought it may be worth sharing.
Images for visual reference only, For a PDF version click here
For one of my uni assignments, I took a look at the National Gallery of Australia Logo for a refresh with the aim being to breathe new life into their brand and to more effectively resonate with their target market.
I thought an arty approach with a focus on the building’s architecture was a good fit for an art gallery that’s one of Australia’s icons.
Magazine Design & Social Campaign Assets
InDesign
